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Tuesday, July 24, 2012

Scotland House to Fly the Saltire in London

VisitScotland’s Business Tourism Unit (BTU) is among the partners joining the Scottish Government to host a ‘Scotland House’ facility in London during the Olympic Games.


Located on Pall Mall, Scotland House offers a central location for friends of Scotland to meet and do business in London during the 2012 Olympic Games. With Scottish sourced food and drink, entertainment and famed Scottish hospitality, the partners will truly bring a wee bit of Scotland to the heart of London.


Scotland House will open on 27 July and run until 12 August, and the VisitScotland BTU is set to host a networking dinner for corporate buyers, agents, and association buyers on 2 August. A number of spaces in the venue will also be available daily for business meetings, lunches and larger gatherings.


Lindsay Brown, UK marketing manager for the BTU, said: “This is a fantastic opportunity for us to celebrate the best in Scottish sport, business and culture at a unique London venue.


“Business tourism is a lucrative sector and consequently we are operating on a fiercely competitive global stage. In recent years we have seen renewed interest from not just Europe, but North America as well, while the domestic market remains committed to face-to-face meetings, corporate hospitality and team building – areas where Scotland can really step up to mark in terms of quality and value for money.


“Our Scotland House networking dinner is just one of a number of events we are hosting in London this year which allow us to share the very best of Scottish hospitality.”


Scotland House is a partnership between the Scottish Government, VisitScotland, EventScotland, Scottish Enterprise, Creative Scotland, sportscotland, with input from Glasgow 2014, Glasgow City Marketing Bureau and Marketing Edinburgh.


Scotland House will be situated at 36-39 Pall Mall, close to the British Business Embassy at Lancaster House, Dover House and the London 2012 Non-accredited Media Centre and half an hour by tube to the Olympic Park.